There’s a 1 in 9 chance of winning Take 5 from the New York Lottery. Those are really, really good odds. So we teamed up with directors Speck/Gordon to create a high-wire work-place comedy that shows when the odds are stacked against you, you’re better off just playing Take 5.
Client:
New York Lottery
Director:
Speck & Gordon
Press:
Agency Spy
Since the 1990s, the Chick-fil-A Cows have been making mischief as they’ve tried to get people to “Eat Mor Chikin” instead of beef. This summer, the Cows are going to subvert ‘burger eating’ in two of the Cowz-iest ways possible.
Client:
Chick-fil-A
Director:
Dave Laden
Our spot features a diverse cast of USPS workers making holiday deliveries and bringing joy into thousands of homes across the nation. Because It’s not magic that makes more holiday deliveries to homes in the US than anyone else, it’s the hardworking people of the United States Postal Service.
Client:
USPS
Director:
Cole Webley
Every day, more than 500 school-age children are killed in roadside accidents around the world. It’s a sobering fact that is more heartbreaking once you consider how preventable these deaths are.
This mini-doc explores stories from St. Paul, Minneapolis, Mexico City, and finally Mumbai, India where we find families that have been affected by tragedy and what companies like 3M are doing to help.
Client:
3M
Director:
Lorenzo de Guia
DP :
Reuben Steinberg & Karina Silva
Press:
Adweek
With SAS Viya, you can turn a billion data points into a point of view in an instant. How do we bring tons and tons of data points to life? Well, that’s easy. We turn them into lots and lots of balls. In these spots, we’ll show unlucky workers being overwhelmed by too many orbs—these orbs will represent data. Meanwhile, their productive coworkers will have the solution: it’s called
SAS Viya.
Client:
SAS Viya
Director:
Quinn Katherman
Creativity can start with a crunch. So let’s launch this cereal with a crunch. And not just any crunch. A crunch that inspires an entire musical performance.
Client:
Fruity Pebbles
Director:
Ben Mor
At eBay, every item tells a story. But that story doesn’t have to stop with you. Because everything deserves a second chance—even that crock pot that’s been sitting unopened on the highest shelf of your kitchen ever since you bought it. When you sell something on eBay, you’re making room for a new chapter while giving someone else the chance to discover something new.
That’s how you eBay it forward. And with the world’s largest online marketplace for sellers and buyers, it’s never been easier either.
Client:
eBay
Director:
Andrea Jade Colomb
Happy carols with cynical lyrics to help spread smiles during the holiday season.
Client:
Smile Train
Director:
Sally Tran
Press:
Creativity
Agency Spy
To launch New York Lottery’s redesigned Top Dog and Fat Cat scratch-off tickets, we decided to turn photos of our followers’ pets into classically-painted masterpieces. Then we created a digital gallery to house the entire collection. Once our exhibition had ended, we sent the gold-framed portraits to our lucky winners.
Client:
New York Lottery
A shopping cart isn’t the ideal choice for world travel. A plane would work better. Or a train. Or anything else with wheels really. But once you take the HomeGoods shopping cart and put it out in the real world, the experience of finding at HomeGoods comes to life.
Client:
HomeGoods
Director:
Philip Andelman
How do we show people that booking direct at ChoiceHotels.com is as easy as Badda Book. Badda Boom?
By reaching people where they are with engaging content built with the specific digital platform in mind.
TLDR, we made GIFs (120 millions views and counting), skippable pre-roll, IG stories, and online videos that worked with the sound on or off.
Client:
Choice Hotels
Last December, New York Lottery launched its holiday campaign with 'Bodega Cat,' the very sweet story of one New York cat's journey to share a little holiday cheer. To continue the journey across social, we created 'Cat Scratch Magic': a one-hour long, Facebook Live event where eight of the cutest cats from the Metropolitan area chose between two scratch-off cards from New York Lottery. Those who guessed which ticket the cat chose were entered to win a holiday Scratch-Off prize pack.
Client:
New York Lottery
Awards:
10th Annual Shorty Award Nominee
Mucinex Fast-Max gives you the power to beat your symptoms fast so you can perform at your best, day or night.
Client:
Mucinex
Director:
John Poliquin
An OOH campaign that establishes a long term platform for a large grocery delivery service.
Client:
FreshDirect
